9 More Must-Reads for Business Owners

By Marc Kramer | MainStreet.com

Looking for inspiration to help get you through turbulent markets and weak revenue in the coming weeks?  Here are nine recently released books that offer recession-worthy insights on management, sales and marketing. 

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Captain Phillips showed he CARED

We were recently riveted to the news for the unfolding pirate drama being played out in the Indian Ocean. Somali pirates had seized control of the Maersk Alabama. Captain Richard Phillips, in the ultimate demonstration of leadership, negotiated the release of his ship and crew, in exchange for his life as a hostage. Negotiations stalled while Captain Phillips floated adrift in a powerless lifeboat, with limited food and water, held captive by the pirates. On the fifth day, highly trained Navy SEAL snipers shot the pirates and successfully rescued the Captain, unharmed.

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Listen to Peter’s Interviews with Brent Clanton of CNN 650 Radio

Click here to listen to Peter Stark discuss his newest book, Engaged! How Leaders Build Organizations Where Employees Love to Come to Work.  Peter shares his ideas for leading an engaged workforce in an interview with Brent Clanton of CNN 650 Radio, giving tips for both employees and leaders on not only how to survive these tough economic times, but end up positioned for success, thriving where others may have given up.

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Lay-offs are not ending anytime soon!

Last week, the economic downturn showed it was effective at impacting three very different industries.  Johnson & Johnson cut 900 jobs in it US pharmaceutical division, Walt Disney Co. cut 1,900 jobs across its US theme parks and 3M cut its global workforce by 1,200 jobs.   According to Forbes.com, 6,461 people lost their jobs within just the first nine days of April.  With these types of press releases bombarding us on a daily basis, many managers and employees in just about every industry worry that they will be next. Worry and fear are two of the most powerful emotions that can distract people from staying focused and getting the work done. If you are one of the people who has not been laid off, the following tips will help you increase your chances of staying gainfully employed.

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United States Postal Service is Dying!

On Friday, March 20, the US Postal Service confirmed what has been talked about for years. The Post Office as we know it is a dying business. It is on the same fast-track highway to death as the Yellow Pages, Classified Ads, Movie Rental Stores, VCR’s, cameras that use film, and dial up internet access. The US Postal Service announced it was offering early retirement to 150,000 of their 646,000 employees and will eliminate 3000 jobs as it tries to grapple with a 2.8 billion dollar loss for 2008.

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New Business Books Offer Recession Help

TheStreet.com

Looking for inspiration to help get you through turbulent markets and weak revenue in the coming weeks?

Here are nine recently released books that offer recession-worthy insights on management, sales and marketing. Engaged! How Leaders Build Organizations Where Employees Love to Come to Work (Bentley Press 2009) by Peter Barron Stark and Jane Flaherty. This book offers real-world examples.

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