Go Beyond Engagement in Your Survey  

By Peter Barron Stark | July 18th, 2012 | Employee Engagement

We are often asked by clients, “How many questions are needed to measure engagement?” If you ask Gallup, the answer is 12 questions. We answer this question with another question: “What results do you want to achieve, and what are the issues at hand?” You could ask any number of questions, but if the questions are not targeting the right areas, you will not get the full benefit of conducting an Employee Engagement Survey, nor will you be uncovering the right data—data that clearly identifies your organization’s strengths and opportunities to create an even better work environment for your team members.

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